Unicoin vs. Bitcoin – our legislative strategy

By 2020, our bill had been introduced in 35 states. In New Jersey, it advanced all the way to a floor vote and received unanimous approval in both the Senate and General Assembly. Success seemed inevitable.

Then, the COVID-19 pandemic struck, forcing legislators to clear non-emergency bills from the agenda. It became evident that our legislation would not progress that year, and I had no choice but to end our lobbying efforts.

This was a difficult decision, given the extensive time and effort we had invested in a strategy designed to make our software de facto mandatory for many government contractors. However, persisting would have been a textbook case of the sunk cost fallacy. Instead, we pivoted from a SaaS to our current business, writing off our lobbying efforts as a force majeure loss.

But here’s the twist: that experience may have positioned us for a far greater opportunity than our initial legislative strategy ever could. A leading position in the fast-growing cryptocurrency market could propel us toward a market cap exceeding a trillion dollars, and Unicoin has unique advantages due to being U.S.-registered, U.S.-based, U.S.-regulated, U.S.-audited, and U.S.-publicly-reporting.

We recently began presenting our American Cryptocurrency First bill on Capitol Hill and to the media, and the response has been overwhelmingly positive.

Here’s a recent International Business Times article based on my argument that relying on Bitcoin instead of the “Made in America” cryptocurrencies can be a dire political and economic mistake: